Intact Insurance rolls out trading programme to deepen broker relationships

Initiative introduces dedicated underwriting days, in-office training and cross-selling support

Intact Insurance rolls out trading programme to deepen broker relationships

Insurance News

By Kenneth Araullo

Intact Insurance has introduced a new broker proposition called Intact Trading, which aims to increase underwriter visibility and establish a relationship-focused approach to trading across the UK's regional markets.

The initiative centres on Intact Trading Days, a weekly programme where new business underwriters will be available both in person and online. This is designed to give brokers a dedicated window to discuss cases, access multiple classes of business in a single conversation, and explore cross-selling opportunities.

The proposition also includes regular new business and renewal surgeries, lunch-and-learn sessions held within broker offices, and training delivered by underwriters and loss adjusters. These elements are intended to support broker teams and assist with onboarding new recruits.

Tovah Grosscurth (pictured above), managing director commercial line at Intact Insurance, said: "Intact Trading is about changing how we show up for our broker partners. Products will always evolve, but relationships are what truly differentiate us."

Grosscurth noted that the proposition is intended to signal the company's accessibility and willingness to collaborate with brokers. She added that Intact Trading Days are not meant to replace standard trading activity but rather to provide a structured window for broker engagement.

"By bringing our underwriters closer to brokers, we're creating space for better conversations, faster decisions and stronger partnerships," Grosscurth said. She described the initiative as a deliberate shift towards increased presence and connectivity in regional markets.

Intact Trading will initially launch across the South of England, with plans for nationwide coverage by the end of March 2026. The rollout will be accompanied by a series of regional roadshows, beginning on January 20 in Southampton.

These events will introduce brokers to the proposition and outline how the surgeries, training sessions, and Trading Days will operate in practice.

The launch of Intact Trading follows the company's rebrand from RSA and NIG in October 2025, which unified its UK, Ireland, and European operations under a single global identity.

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