Stellantis Financial Services UK has announced a multi-year partnership with insurance technology firm Wrisk to support the delivery of a new embedded motor insurance proposition for its customers.
The collaboration will provide direct-to-consumer (DTC) insurance services across 12 Stellantis brands, including Abarth, Alfa Romeo, Citroën, DS Automobiles, FIAT, FIAT Pro, Jeep, Leapmotor, Maserati, Peugeot, SPOTiCAR and Vauxhall.
Under the agreement, Wrisk will manage the insurance offering using its digital subscription-based platform. The model enables customers to access monthly rolling cover, with the ability to make changes or cancel without incurring additional fees. The service will be available to both new and existing Stellantis customers and includes in-app access to policy information, customer support and a branded user experience.
Existing insurance customers across Stellantis brands will be migrated to the new platform as part of the transition. As part of the proposition, eligible customers will also be offered driveaway insurance, providing short-term cover at the point of vehicle handover.
Kevin Douglas, marketing director at Stellantis Financial Services, said the company is responding to increased demand for digital services that offer flexibility and ease of use. He said Wrisk’s insurance platform and sector knowledge made it a suitable partner for this initiative.
Robert Cottrell, vice president of commercial at Wrisk, said the collaboration reflects a shared ambition to embed insurance more closely into the wider automotive customer journey. He said the partnership is intended to demonstrate how digital-first insurance solutions can operate at scale within the automotive sector.
The announcement follows a wider trend among car manufacturers and finance providers to integrate insurance into the vehicle purchase and ownership experience. As embedded insurance gains traction, automotive firms are seeking ways to offer simplified, tech-enabled services that align with changing consumer expectations.
For Wrisk, the agreement with Stellantis expands its presence in the automotive insurance market, where it already works with other manufacturers and mobility brands. For Stellantis, the move supports its strategy to deliver more connected and integrated services as part of its wider financial services and mobility offering.
