How to insure collector cars right: NFP Canada’s Michael Wilson shares a broker’s checklist

Brokers should use multiple sources – including valuation tools provided by carriers, collector auction data, and current sale listings

How to insure collector cars right: NFP Canada’s Michael Wilson shares a broker’s checklist

Motor & Fleet

By Branislav Urosevic

As collector and specialty vehicles become more complex – and more valuable – the margin for error in coverage is shrinking. For brokers, renewal season is no longer a simple paperwork exercise. Every discussion with a client who owns a collector car is now an opportunity to prevent costly underinsurance.

Michael Wilson (pictured), assistant vice-president of business development for specialty lines at NFP Canada, said that having a structured approach is critical when reviewing collector or specialty vehicle policies. With market values fluctuating, modification trends accelerating, and weather risks on the rise, brokers need to approach these accounts with the same precision they’d bring to a high-value commercial line.

“You can’t just assume a collector car is a collector car,” Wilson said. “There’s a process to making sure the coverage actually reflects what that vehicle is worth and how it’s used.”

Identify the vehicle and its true nature

The first step, Wilson said, is to establish exactly what kind of vehicle the client owns – and whether it truly qualifies as collectible. That distinction affects everything from coverage eligibility to valuation methods.

Mass-produced models, for example, may not meet the criteria for a collector policy, while limited-run editions or historically significant vehicles can carry far greater value than their base counterparts. Determining originality versus modification is equally important.

“If it’s an original vehicle with documented history or provenance, that can increase its desirability,” Wilson explained. “On the other hand, if it’s been modified or customized, the value may depend on who did the work and what kind of materials or components were used.”

Knowing whether the vehicle is stock or rebuilt helps brokers understand both its insurable value and its repair complexity. A car restored with rare or custom parts may require higher limits – and specialized repair facilities – that wouldn’t be accounted for in a standard policy.

Research and verify the current market value

Once the vehicle’s nature and modifications are established, the next step is confirming its real-world worth. Wilson emphasized that relying solely on a client’s estimate or a past appraisal isn’t enough. Market values shift constantly, especially for modern collectibles that can rise or fall sharply with auction trends.

Brokers should use multiple sources – including valuation tools provided by carriers, collector auction data, and current sale listings – to triangulate a realistic fair market value. That process helps protect both the client and the insurer from unpleasant surprises if a loss occurs.

“The goal is to make sure that if there’s a claim, the payout reflects today’s market,” Wilson said. “A few years can make a big difference – and in some cases, a few months.”

Proper valuation also ties directly into whether the policy should include guaranteed or agreed value coverage. For newer or modified collector cars, that distinction determines whether a total loss results in full compensation or a depreciated payout based on black book pricing.

Assess storage, usage, and exposure

The final step in Wilson’s checklist is often the most overlooked: understanding how and where the vehicle lives. Collector cars may spend most of the year in storage, but that storage environment can vary widely – from climate-controlled garages to shared warehouses or even residential driveways.

Brokers should confirm the details: Is the space secure? Is it heated or monitored? Are multiple vehicles stored together? Storage conditions influence not only risk but also potential claim severity, especially in areas prone to extreme weather.

Equally important is how often the vehicle is driven. The new generation of collectors is more active on the road, participating in rallies, tours, and meetups. Those usage patterns directly affect exposure and should be discussed at every renewal.

“If a client is driving their vehicle more frequently or taking it to events, that changes the picture,” Wilson said. “You want to make sure the coverage reflects that reality.”

While each collector car is unique, Wilson said that these three fundamentals – correct identification, accurate valuation, and realistic assessment of use and storage – form the foundation of sound specialty coverage. They’re also what separate a well-prepared broker from one caught off guard when a claim arises.

As values fluctuate, technologies evolve, and the definition of “collectible” keeps expanding, that checklist may be the most valuable tool a broker can carry into their next renewal conversation.

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