Revealed - Australia's top insurers for 2025

Survey highlights insurer performance across service and claims metrics

Revealed - Australia's top insurers for 2025

Insurance News

By Roxanne Libatique

Insurance Business has released the results of its 2025 Brokers on Insurers survey, highlighting the Australian insurers that brokers rate highest based on service, responsiveness, and operational performance. 

How insurers were evaluated 

The annual survey canvassed insurance brokers across Australia, asking them to assess the insurers they had worked with over the past year. 

Participants rated 10 insurers on 11 performance indicators, which included processing times for new business and claims, communication standards, service consistency, and premium competitiveness. 

Scores were calculated to rank the insurers, with top performers in each category receiving gold, silver, or bronze status. 

Overall scores were also compiled to determine the recipients of the Insurer of the Year designation. 

What brokers value most 

Broker feedback emphasised the importance of proactive engagement and efficient claims support. 

The following broker comments illustrate current expectations: 

  • “Underwriters that want to work with us, help us, and actually try to get something over the line” 
  • “Better management of claims, fast response time, and granting indemnity quickly” 

These statements reflect a shift toward valuing operational dependability and collaborative underwriting practices, particularly as broker-client demands continue to evolve. 

AXA XL among recognised leaders 

Among the insurers receiving high marks this year is AXA XL

A division of AXA, AXA XL focuses on property, casualty, and specialty insurance and serves clients ranging from mid-sized enterprises to multinational firms. 

The company offers a global portfolio of risk solutions, operating in more than 200 jurisdictions. 

AXA XL’s services span multiple lines of insurance and are underpinned by a capital-efficient structure, analytics tools, and a technology-enabled delivery model. The insurer is known for its ability to tailor coverage to complex business risks. 

Insurance professionals can view the full list of top-ranked insurers and comprehensive category breakdowns in the Brokers on Insurers 2025 report, available on the Insurance Business website. 

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